Comments on: Telstra’s first blogging casualty

By: Cameron Reilly

Cameron Reilly — Mon, 09 Oct 2006 07:21:10 +0000

Renai, true, but Tom wasn’t part of a systematic bloodletting. As I mentioned above, he was told by the employment agency that he was working through that his blogging was one of the reasons he was let go.

By: Renai LeMay

Renai LeMay — Mon, 09 Oct 2006 07:14:20 +0000

Hmm keep in mind that Telstra is currently sacking some 12,000 people (as far as I remember) over the next few years — a lot of the culling has already taken place. Could be this is just part of that.

Cheers,

Renai

By: TPN:: G’day World » Blog Archive » GDAY WORLD #158 - Featuring the Sacked Telstra Blogger, Tom Reynolds

Mon, 09 Oct 2006 04:02:28 +0000

[...] Tom Reynolds, the guy who was a Telstra blogger until his contract was unceremoniously terminated last week,Â oh-so-coincidentally 24 hours after he wrote a post slightly critical of Telstra, joins Rich and I on the show today. [...]

By: Cameron Reilly

Cameron Reilly — Mon, 09 Oct 2006 01:47:05 +0000

Paul – then there must be some problem with the communication between Tom’s former manager at Telstra and the employment agency who did her bidding because, accoring to my information, blogging was DEFINITELY mentioned when he was instructed by them not go back to Telstra. If he was so valued, I’m surprised he wasn’t given the bad news directly. And also surprised that you haven’t found some other use for his skills.

By: paul crisp

paul crisp — Mon, 09 Oct 2006 01:03:22 +0000

For the record, Tom’s departure from Telstra had nothing to do with his blog on Nowwearetalking. Any suggestion that he was victimised for his blogging is a complete and utter fabrication. Tom’s blogs were well received and the NWAT team is sorry to lose one of our regular contributors.

By: Telstra corporate blogger gets the arse at Andy Howard

Telstra corporate blogger gets the arse at Andy Howard — Sat, 07 Oct 2006 00:14:38 +0000

[...] Telstra corporate blogger gets the arse Published October 7th, 2006 in Online Strategy Tags: online publishing, online strategy. Cameron Reilly got the scoop on Telstra corporate blogger Tom Reynolds getting the arse following his effort to help Telstra become more transparent. Tom’s sinful words: â€¦ sometimes departments here have allowed a culture of â€œduck and coverâ€ to rule them. Personally I think the new idea of â€œOne Click, One Touch, One Telstraâ€ is fine- in theory, but there will need to be more than just a fancy jingo and a series of cool new ads. We need to look at what we rate as important and make it happen. When big organisations want to look like they ‘get it’ the shareholders’ opinion often gets in the way. This looks like a case of “Shit, what will our shareholders think? Let’s get rid of that blogger, we don’t want him causing trouble.” What a shame for Telstra – the company has lot talent. Big companies can’t approach online strategy from the same angle as small companies. When you’re small, being transparent and honest is one of the best moves you can make. Throw shareholders and a monolothic management structure into the mix and not everyone will think it’s the best idea. If it’s such a concern, why not get smarter about publishing? What about only giving the ‘Publish’ button to the PR department, so they can proof everyone else’s drafts? Publishing filtered content is better than not publishing at all – without the above paragraph Tom’s post was still stellar for Telstra’s corporate image. [...]

By: James

James — Fri, 06 Oct 2006 13:05:47 +0000

Amazing what happens as soon as NWAT gets interesting… this could finally get them of the ground no