Content is King
Posted on 28. Nov, 2005 by Cameron Reilly in General
Margaret Simons from The Age attended the Australian Communications and Media Authority comference that Mick Stanic spoke at a couple of weeks ago and she has written a very insightful piece in today’s Age. We get a mention towards the end of the article:
New media cannot rely on audience habit. Therefore they must be truly content-driven to gain an audience.
Take a look at some of the sites and you will see what I mean. There is the world’s first on-line content portal for the independent film and music industry, boostdigital.com, for example. Or the podcast network, thepodcastnetwork.com, an Australian business that started this year and which already has 36 channels with 100,000 listeners in 150 countries, and is showing a profit.
There are great risks in the new media world but also great opportunities. Those who understand the power of content – of story – hold the future in their hands.
G’Day World #11 2005-11-25
Posted on 25. Nov, 2005 by Cameron Reilly in Podcast
I’m thinking a lot these days about what I can do to give back something to my local community. My discussions with folks like Father Bob, Mike Seyfang and Mark Keogh have helped inspire my thinking. On today’s show, I share my thoughts on the subject and tell you a little about what I’m going to be contributing over the next year.
G’Day World #10 2005-11-22
Posted on 23. Nov, 2005 by Cameron Reilly in Podcast
Today’s rant.
You know I just realised that this is only G’Day World #10. Ten!! Ten stinkin’ shows?? In a year?? Ten shows that didn’t involve interviews. Man… that’s just slack.
Today I’m talking about:
Doc Searls’ article “Saving The Net”.
Chris Anderson’s comments on the continuing decline in traditional media.
James Bamford’s article “The Man Who Sold The War”
The BBC’s report that the US army used “white phosphorus” as a weapon in Iraq.
Only ten days to go!
Posted on 19. Nov, 2005 by Cameron Reilly in General
About a year ago, there were already a couple of thousand podcasts out there. Some were quite good. A lot were about fart jokes or people talking about how cool they were. Hey! Nothing much has changed! G’DAY WORLD started off as two Aussie guys having a yarn. Then we stumbled onto the idea that we could actually interview people over Skype. It was a revolutionary concept in podcasting at the time.
I’m running another survey – this one is for you to tell us what your favourite episodes of the show have been in the last year. Pick one or pick ‘em all. Up to you. But the winners will get integrated (somehow) into our birthday show.


